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Best 12 seo research keyword tool in 2024 to make your business rank

If you’re running a business online like a website, YouTube, Amazon, or Etsy, let me ask you this, why letting your competitors being better than you, When you can easily beat them with knowledge of seo and the right seo research keyword tool? Using these tools doesn’t just give you keywords; it hands you the exact strategies to drive traffic, rank higher, and turn that traffic into actual profit.

Imagine the satisfaction of seeing your business grow and the money breaking the screen, your sales are higher than before and your competitors wondering how you did it. The answer is simple: learning seo, using seo research keyword tool. Why settle for being average when you can lead the pack.

Why Keyword Research is Crucial for Your Business

Keyword research is the shadow of your online success. Without it, you’re guessing what people are searching for. But using an effective seo research keyword tool, you gonna know exactly what your audience is typing into search engines. This means you can create content that is focused on the right audience

The Impact of Keyword Research on SEO

Using a powerful seo research tool free, it can transform your seo strategy to a better version. It’s not just about finding any keyword it’s about finding the right ones that will push your website higher in search rankings. Proper keyword research ensures that your content is optimized, relevant, and discoverable, leading to improved visibility and more organic traffic.

Higher Rankings and Increased Traffic

One of the biggest benefits of keyword research is higher rankings. The more optimized your content is, the more likely it is to rank on the first page of search results. By using the right seo research keyword tool, you can discover low-competition, high-traffic keywords that will get you noticed and bring more visitors to your website.

Targeting the Right Audience

Effective keyword research isn’t just about driving traffic it’s about attracting the right traffic. Using an seo research tool free allows you to target specific audiences by finding the exact content they’re searching for. This helps you create content that speaks directly to their needs, increasing the traffic they’ll convert into customers.

Staying Competitive in Your Niche

In today’s digital world, starters are suffering in competition. But with the right seo research keyword tool you can stay ahead of your competitors by constantly optimizing and updating your content based on what’s working. with the seo tools and right knowledge of seo you gonna pickup the right keywords that help you avoid competition.

What metrics should you look for in a keyword research tool?

Search Volume and Competition Analysis

Understanding how often people search for a keyword and how tough the competition is can make or break your SEO efforts. A strong seo research keyword tool will show you the number of searches per month and let you know if you’re up against stiff competition. This feature is crucial for choosing the right keywords that can get you ranked.

When choosing a keyword research tool, here are the key metrics to look for:

  • Pricing: Check if the tool offers affordable pricing or a free plan that suits your budget.
  • Ease of Use: Look for a user-friendly interface, especially if you’re new to SEO.
  • Free Plan Availability: Many tools offer free versions with limited features, which can be useful for beginners.
  • Beginner-Friendly: A tool that’s easy to navigate with clear instructions is essential for those just starting out.
  • Data Quality: Ensure the tool provides reliable keyword data, like search volume, competition, and trends.
  • Keywords Quality: Look for tools that offer in-depth insights into keyword relevance and ranking potential.
  • Number of Users: Popular tools often have larger user bases, indicating trust and reliability.
  • Reviews: Consider user reviews and expert feedback to ensure the tool delivers on its promises.

Long-Tail Keyword Suggestions

To get noticed faster, you need to focus on long-tail keywords. These are specific phrases people search for, which are easier to rank for. A good seo research tool free should give you plenty of long-tail keyword suggestions that can help you tap into niche markets and attract more targeted traffic.

Localization and Language Options

If your business targets local audiences or multiple languages, choosing a seo research keyword tool that offers localization and language options is key. This feature ensures that you’re picking the right keywords for your specific region and audience, making your SEO strategy more effective globally or locally.

Top 12 SEO Research Keyword Tools for 2024

1. Ubersuggest

Ubersuggest is a fantastic seo research keyword tool that is perfect for anyone, especially the starters. Created by marketing expert Neil Patel,I like this tool because it offers detailed keyword insights, search volume and competition data. It’s widely used for tracking SEO progress and helps you to find good content ideas. Ubersuggest is simple and effective, making keyword research less intimidating for those just starting.

  • Pricing: Starts at $12/month
  • Free plan available: Yes
  • Beginner friendly: Yes
  • Ease of use: High
  • Number of users: 500,000+
  • Special benefit: Unlimited daily keyword suggestions
  • Support quality: Responsive customer support

2. SEMrush

Semrush is an all-in-one seo research keyword tool designed for professionals who need more high quality data. It covers everything from keyword researc to competitive analysis and more. What makes semrush special is its ability to analyze competitors’ SEO strategies and find gaps you can fill. There are a lot of videos about keyword research that are based on semrush seo tool.

  • Pricing: Starts at $129.95/month
  • Free plan available: Yes (limited)
  • Beginner friendly: No
  • Ease of use: Moderate
  • Number of users: 7+ million
  • Special benefit: Competitor analysis
  • Support quality: Excellent, 24/7

3. Ahrefs

Ahrefs is another all in one powerful seo research keyword tool that focuses on backlink analysis and detailed SEO audits. It’s perfect for businesses that want to understand their competition and improve their SEO strategy. Ahrefs also has free seo tools that you can use it. I recommend using this tool if you know seo and have an experience.

  • Pricing: Starts at $99/month
  • Free plan available: No
  • Beginner friendly: No
  • Ease of use: Moderate to complex
  • Number of users: 2+ million
  • Special benefit: Comprehensive backlink data
  • Support quality: Excellent

4. Moz Pro 

Moz Pro is an seo research keyword tool with a reputation for being a reliable option for all types of businesses. It excels in tracking keyword rankings and conducting site audits. What sets Moz Pro apart is its “Page Optimization” feature, which helps you understand how well your page is optimized for a particular keyword. Moz Pro also has a seo chrome extension and it is free to use and saving you time.

  • Pricing: Starts at $99/month
  • Free plan available: Yes (limited)
  • Beginner friendly: Yes
  • Ease of use: High
  • Number of users: 1+ million
  • Special benefit: Page optimization insights
  • Support quality: Very good

5. Google Keyword Planner

Google Keyword Planner for anyone who wants a free and reliable seo research tool. It’s built into Google Ads, so it’s best suited for businesses looking to improve their paid search strategies. It provides keyword ideas directly from Google, which is a huge advantage. While it’s not as detailed as some paid tools, Let me tell you that the pros are using this tool to start with their keyword research plan because they know this tool gives high quality keywords.

  • Pricing: Free (with Google Ads account)
  • Free plan available: Yes
  • Beginner friendly: Yes
  • Ease of use: Moderate
  • Number of users: Millions (Google Ads users)
  • Special benefit: Google-backed keyword data
  • Support quality: Basic

6. Yoast SEO

Yoast SEO is not just a research tool but a complete seo solution for WordPress users. It focuses on helping you optimize your content for search engines right within your WordPress dashboard. This plugin is ideal for small business owners, bloggers, or anyone using WordPress to publish content. Yoast SEO makes on-page optimization simple and effective, guiding you step by step.

  • Pricing: Free, premium starts at $99/year
  • Free plan available: Yes
  • Beginner friendly: Yes
  • Ease of use: High
  • Number of users: 12+ million websites
  • Special benefit: Built-in content optimization
  • Support quality: Good for premium users

7. Screaming Frog SEO Spider

Screaming Frog SEO Spider is a technical seo tool designed for advanced users. It crawls websites and provides detailed reports on seo issues like broken links, duplicate content, and more, solving these problems and making your website faster and seo friendly. If you want to dig deep into the technical side of your site’s SEO, this seo research keyword tool is for you.

  • Pricing: Free for up to 500 URLs, paid starts at £149/year
  • Free plan available: Yes
  • Beginner friendly: No
  • Ease of use: Complex
  • Number of users: Widely used by agencies
  • Special benefit: Deep technical SEO audits
  • Support quality: Good

8. Morningscore.io

Morningscore.io is a unique seo research tool that gamifies your SEO efforts. It turns keyword research and tracking into a game, rewarding you with points and progress indicators. This fun approach keeps users engaged and helps them see improvements clearly. It’s great seo research keyword tool for startups and small businesses looking to keep SEO simple yet effective.

  • Pricing: Starts at $65/month
  • Free plan available: No
  • Beginner friendly: Yes
  • Ease of use: High
  • Number of users: Growing
  • Special benefit: Gamified SEO tracking
  • Support quality: Responsive

9. Woorank

Woorank is an intuitive seo research keyword tool that focuses on website analysis and audits. It gives you clear insights into how well your site is performing and what needs to be improved. With its ease of use and accessible reports, Woorank is a great option for beginners who want to boost their seo without diving too deep into technical details.

  • Pricing: Starts at $79.99/month
  • Free plan available: Yes (limited)
  • Beginner friendly: Yes
  • Ease of use: High
  • Number of users: 1 million+
  • Special benefit: In-depth website audits
  • Support quality: Very good

10. Answer The Public

Answer The Public is an innovative seo research tool that helps you find out what questions people are asking online. It’s perfect for content creators and marketers who want to build their strategy around common queries and long-tail keywords. by adding these questions in your content that’s called answering search intent it’s gonna make your content more seo friendly and trusted.

  • Pricing: Free for limited searches, paid starts at $99/month
  • Free plan available: Yes (limited)
  • Beginner friendly: Yes
  • Ease of use: High
  • Number of users: Popular among content creators
  • Special benefit: Visualized search query data
  • Support quality: Basic

11. LowFruits

LowFruits is a specialized seo research keyword tool designed to find low-competition keywords that can give you a competitive edge. It’s ideal for small businesses or bloggers who want to rank for less competitive terms and build their SEO gradually. LowFruits is a smart choice if you’re looking for quick wins, when you start blogging focusing on the low competition keywords is the right decision.

  • Pricing: Starts at $25/month
  • Free plan available: No
  • Beginner friendly: Yes
  • Ease of use: High
  • Number of users: Growing
  • Special benefit: Find low-competition keywords easily
  • Support quality: Good

12. ProRankTracker

ProRankTracker is a precise seo research tool that focuses on rank tracking. It monitors how well your keywords are ranking across different search engines. This seo research keyword tool is perfect for those who want to see consistent keyword performance over time. It offers a detailed breakdown of how your site is performing, giving you the data you need to adjust your SEO strategy.

  • Pricing: Starts at $13.50/month
  • Free plan available: Yes (limited)
  • Beginner friendly: Yes
  • Ease of use: High
  • Number of users: 60,000+
  • Special benefit: Detailed rank tracking across platforms
  • Support quality: Excellent

How to Choose the Right Keyword Tool for Your Business

To choose the right seo keyword tool for your business, start by considering the type of business you run. If you have a WordPress shop, sell on Amazon or Etsy, or you’re blogging, each of these will need different SEO strategies. For example, a blogger might want content-focused tools, while an eCommerce seller may need a tool for product keyword analysis.

Next, think about your budget. If you’re just starting out, there’s no need to spend a lot of money on expensive seo research keyword tool. Many great free or low-cost options are available. Finally, always check reviews to see what others are saying about the tool. Reviews can help you avoid tools that don’t deliver what they promise.

Tools for Starters & Low BudgetTools for Professionals
UbersuggestSEMrush
Google Keyword PlannerAhrefs
Yoast SEOMoz Pro
Answer The PublicScreaming Frog SEO Spider
LowFruitsMorningscore.io
ProRankTrackerWoorank
table that divides the tools into those suited for starters with a low budget and those for professionals

How do you choose the right keywords for your blog?

To choose the right keywords for my blog, I follow a simple method. First, I start with a quick search on Google Keyword Planner to get keyword ideas. Then, I check if the keywords I found are not associated with any brands, as I want to avoid those. After that, I look at the first and second pages of Google search results to see what’s ranking whether it’s normal blogs or big websites with high domain authority. If I see regular blogs ranking, that’s a good sign! I then run the keyword through seo tools to check important data like competition, keyword difficulty, and search volume. Lastly, I create some synonyms for the keyword to use in my content. That’s it.

  1. Start with a quick search on Google Keyword Planner for ideas.
  2. Make sure the keywords are not branded.
  3. Check the first and second pages of Google search results.
  4. See if normal blogs or high-authority websites are ranking.
  5. If normal blogs are ranking, analyze the keyword with seo tools.
  6.  Look at competition, keyword difficulty, and search volume.
  7. Create synonyms for the keyword to expand your content options.

How many keywords is enough for SEO?

I don’t know the exact number of keywords to use for SEO, but I can help guide you. Here’s a general idea based on blog length:

  • For a 2,500-word blog, the keyword should appear 23 times.
  • For a 1,500-word blog, the keyword should appear 25 times.
  • For a 1,300-word blog, the keyword should appear 15 times.
  • For a 1,200-word blog, the keyword should appear 13 times.

What are some common mistakes to avoid in keyword research?

  1. Ignoring Search Intent: Don’t just focus on search volume understand what users actually want. Use a seo research keyword tool to find keywords that match user intent.
  2. Targeting Highly Competitive Keywords: Avoid aiming for keywords that are dominated by large websites. Choose keywords with lower competition using tools to check keyword difficulty.
  3. Focusing Only on Short-Tail Keywords: Short keywords might have high search volume, but long-tail keywords are more specific and often convert better.
  4. Not Checking Keyword Trends: Keywords can lose popularity over time. Use the seo research keyword tool to check if the keyword is still trending.
  5. Forgetting to Analyze Competitors: Always see what keywords your competitors are ranking for. This helps you find opportunities they might be missing.

If you’re looking for the seo research keyword tool to level up your business, check out the options on my homepage. I’ve gathered a selection of powerful tools to help you master keyword research, improve your rankings, and boost your overall SEO game. Whether you’re a beginner or a pro, there’s something for everyone.

I want to be upfront while writing this blog about Keyword research tool for seo, I pulled some helpful information from other trusted blogs to ensure you get the most accurate advice. I believe in sharing knowledge from all corners so that you can make the best decisions for your seo strategy.


Oh, and by the way, I also offer services like building websites from scratch, blog writing, and keyword research. If you need a hand with any of that, feel free to reach out! I’m here to help you take your online presence to the next level. Just contact me anytime.

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